Stardate: 91003.04
Sol III Date: 25/05/2013/22:17
Huh, I would have thought better of Wendy’s.
I caught the new Wendy’s TV ad and figured out what it
was about the commercial that sounded a discordant note for me.
The commercial where the woman is trying to take
advantage of her naive [mentally challenged?] friend by flimflamming the friend
into babysitting the deceiver’s children on Friday night.
Presumably leaving the deceiver free, having taken
advantage of the ‘friendship’ and dumped the deceiver’s responsibility and
children onto the mark, to party Friday night away.
The manager comes up to the pair and attempts to comment about
what a good $$$ deal the food is, but keeps being cut off by the deceiver who
does not want the mark to know what the cost of the food is.
After several attempts the manager realizes the deceiver
does not want the mark to know how inexpensive the food is.
Rather than making sure the intended victim knew the
actual cost of the food, the manager supports the deceiver and chooses his
words carefully in order to help convince the intended victim that the food
cost was higher than it was.
So Wendy’s, according to the moral of the tale (the
commercial), corporate policy is to support deceit.
A behaviour consistent with the switch from advertisements
featuring Wendy’s founder Dave’s heavyset daughter Wendy, to the new campaign
featuring an attractive, more petite redheaded young woman.
Apparently Wendy’s “Quality is our recipe” refers only to
the food and not any other aspect of the company’s values, ethics or
behaviours.
I suspect the reason I had expected better of Wendy’s is
that it is an expectation left over from the era and advertisements featuring
Wendy’s founder Dave before Dave passed away.
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